Alessia Bosa

MEET THE MAKER

I am a decorator and I move from ceramic decoration to body painting, from glass painting to plaster painting. I am stimulated by the input of customers who entrust me with their thoughts to see them transformed into concrete images that they will then enjoy. My greatest ability is to understand the needs of the client to whom I lend my creativity! The first step, after many experiences of growth, was to be professionally credible through the activation of the free profession. The next step is to have a comfortable practical studio open to the public and usable for courses, workshops, exhibitions, conferences, coworking.

WHY DID YOU DECIDE TO TAKE PART OF CRAFTING BUSINESS PROGRAMME?

I am sure that my products, being decorations and therefore images, need adequate communication on social media. Then I believe in the connections between different ways of thinking and the craftsman is not, by his tradition, familiar with the web. Now is the time to connect the two thoughts.

WHAT ARE YOUR FEEDBACKS?

Very interesting, all the issues addressed are relevant to the improvement of an artisan company. It served to refine some thoughts but also to have new ones. In my case, as a “beginner”, I learned of mechanisms that I had never known and considered. Now I am aware that I can have clear ideas about the business, its objectives, the consumer to whom it is addressed etc … but that for the success of the company I should rely on specific professionals for each field (logo design and advertising, social management, online sales, etc.)

FIVE THINGS YOU’LL BRING WITH YOU FROM THE EXPERIENCE:

• Always having the path available online is a great resource you give. Every now and then it will serve to restore vigor in moments of low energy;
• The knowledge of all the professionals met;
• Having a clear idea of the business and having acquired the method for elaborating these objectives;
• I look to the future, the positive aspect will be to create a network with the participants. I believe in it a lot and the final meeting was pleasant to understand that the union of intentions will make strength;
• The opportunity to participate in videocalls, great resource.