Irakli Toria

MEET THE MAKER

Since 2013 I’ve been working on stained glass in Tiffani glass style. Mostly I produces lamp-shades, window-panels and souvenirs. Always do my best to make my products special, with acute attention to details, so that even a demanding customer is happy and fully satisfied. I believe glass is capable of attracting with its rich specter of colorful illumination and can provide feeling of coziness; All these makes me believe that my art can bring peace and relaxation to their owners.

WHY DID YOU DECIDE TO TAKE PART OF CRAFTING BUSINESS PROGRAMME?
I felt I needed enhancing my knowledge in business management in general and getting more insight in marketing and finance management; I  believe that obtained knowledge will help me in the brand development and its promotion to a totally new level, that will support me in realizing my plans and  achieving the goal of running a successful and demanding business.

WHAT ARE YOUR FEEDBACK?
This programme was interesting for me as I got knowledge that will support me in developing my business running skills, that eventually will contribute to expansion of my business and realizing new ideas and approaches.

I think the programme was well organized and selection of mentors was very interesting. It was a great pleasure to  get their experience and advices.

The programme enabled me to get a glance from aside on my business and identify some issues  that I have to address to make it more successful.

FIVE THINGS YOU’LL BRING WITH YOU FROM THE EXPERIENCE:

•  How to seek attention of the potential customer;
•  Steps  that need to be observed for brand development;
•  Some knowledge regarding the taxation  issues;
•  Useful tips on better use of social media for the brand promotion purposes
• It was interesting to participate in such a program that was refreshing in business Approaches, as well as enabled me to get new and valuable contacts.