Natia Edisherashvili

Meet the MAKER

Since childhood, art has been by my side. My dad was a jeweler. When he passed away, I felt doing the same work would make me feel closer to him. That’s when the journey full of challenges starts. My little studio is called “Mtis Broli” (Rock Crystal) in honor of the best quartz for colored glass from the mid-centuries. My inspiration is very simple, it’s Georgia. Ideas for jewelry come from every special, beautiful, known or unknown thing. It can be an old balcony from the streets of Tbilisi, nature and etc. Each of my artwork has individuality, is made with precision, delicacy, thoughtfulness, and love. Keep traditions going, wear “Mtis Broli”.

Why did you decide to take part in crafting business program?

It’s important for every person to evolve and learn everything that is possible. When I saw opportunity, which would help me to develop and my little business to grow, I quickly grabbed it.

WHAT ARE YOUR FEEDBACKS?

I had very special time at “crafting business”. I learned everything I wanted to know and met really talented people, they were really inspiring. Every lecture had a specific purpose, which would help us to build strong business. The experience our mentors shared with us was unforgettable. With all the lessons, skills that we refined and gained, I can proudly say, that I received useful knowledge which I can actually use.

FIVE THINGS YOU’LL BRING WITH YOU FROM THE EXPERIENCE:  

• Market pricing.
• Customer segmentation.
• Contacts of international fairs and galleries.
• Importance of value, advertising and etc.
• Different ways of selling a product.